Monthly Archives: May 2006

What counts most in a sales relationship? Without a doubt, it’s trust and credibility. You may have the world’s best-selling techniques, but if prospects don’t trust you, there goes the sale. Trust and credibility together are essential for getting to the truth as quickly as possible in a sales situation-and for developing long-term relationships. Without [...]

Making the decision to handle laundry in-house isn’t easy. But, according to laundry industry experts, most health clubs operating on-premise laundries not only save money, they gain control – control over wash quality and inventory. In this Q&A, two experts, who have dedicated their careers to equipping industrial laundries, share their insight into why handling [...]

Have you noticed that some workers receive more promotions and greater pay than do their colleagues? Why should some people get ahead when others – who seem to be working harder, and even longer hours – get passed over for promotions and additional rewards? To be a great success, it’s important not only to be [...]

Is your in-gym store producing the results that you want? Are you getting the activity from the supplements that you sell to justify the space they are taking up? Are your members aware of all of the products you have available for them and the benefits those products offer? If not, read on for some [...]

A large percentage of those who join a fitness club have weight loss as their primary goal. How do you implement some kind of a weight loss program and keep it fresh and exciting for your clients? How do you keep them motivated to adhere to the basic principles of healthy weight loss? To begin [...]

Retaining and attracting members are usually the primary reasons to ensure that you have clear and sparkling clean water at your aquatic facility. These days, clean and clear water do not have to be achieved at the expense of swimmer comfort. Your water should also feel good to the swimmer. So, if you do care [...]

The reporting function of your club management software can unlock a plethora of vital information that can (among other things) substantially increase revenues, dramatically reduce customer attrition, and help you design an effective strategy for the future success of your club. And, all it usually takes is just a few clicks of the mouse. IMPROVE [...]

What is the difference between hydraulics and the generic gym? Basically, hydraulic equipment focuses more on the cardio workout and toning muscles instead of excessive muscle building. Does everyone need to work on their cardio? Absolutely! One of the biggest health problems that people have is high blood pressure. Everyone is susceptible to this and [...]

You’re sitting in the office with your client as they talk about what they want or perhaps the problems they are having with a product or service. You want them to know that you’re listening and you know it’s important to show concern, but you’re a little tired. They’re going on and on, or maybe [...]

It’s the end of another IHRSA show, and for those of you who didn’t brave the erratic weather of Las Vegas recently, those of us who went can tell you that we saw a few new things and a lot of the same things. Typically, in the flooring segment you only see slight twists of [...]