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Citibabes Partners With Equinox Fitness Clubs

Ali Cierchi by Ali Cierchi
September 17, 2010
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Family lifestyle brand Citibabes will be providing enriched childcare and signature children’s classes at select Equinox locations, enabling families to have a more convenient and fulfilling fitness experience.

“We are looking forward to sharing our childcare and children’s programming expertise with fitness giant Equinox,” said Tracey Frost, CEO and co-founder of Citibabes. “Citibabes will bridge the gap for sophisticated parents who want to make time for themselves while at the same time allowing their child to socialize and enjoy themselves in the new Citibabes at Equinox setting.”

Citibabes has developed a unique Equinox program that will offer a range of educational and interactive programs for children ages three months to nine years. Children will be encouraged to socialize with peers, express their individuality through art and movement, and also participate in free play, which engages their imagination and creativity.

Citibabes at Equinox childminding specialists are certified in CPR and child safety and place an emphasis on exploration rather than a finished product.

Stay ahead in the fitness industry with exclusive updates!

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Ali Cierchi

Ali Cierchi

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© 2026 Club Solutions Magazine. Published by Peake Media.