Snap Fitness is hosting an eight-week “Lose Weight, Feel Great Challenge” that will award $10,000 worth of cash prizes, as well as local prizes at the club level, to the winner of the challenge based on the highest weight-loss percentage. The challenge started on March 1 and members will have their final weigh-in on April 30.
“The goal is to help members get the motivation they need to meet their goals,” said Chad Ruf, a the director of personal training for Snap Fitness.
The overall first place winner of the challenge will receive $5,000, with cash prizes awarded to the second through tenth place winners as well. However, Snap Fitness is encouraging individual clubs to hand out local prizes, such as a free month’s membership to successful members.
Four weeks into the challenge, 800 Snap Fitness locations are participating, up from 300 last year, and so far participants have lost a total of 53,000 pounds. The challenge includes regular, private weigh-ins, tips and online chats with Ruf.
Participants also have the chance to win additional gift cards or $500 by submitting their inspirational stories on YouTube. Entrants must post a one-minute video entitled “Snap Fitness Lose Weight Challenge” sharing their experience with the challenge. They must also send a link to the video to firstname.lastname@example.org along with their name and club location.
“One of our focuses this year is trying to get the majority of members in front of our personal trainers so they can see results twice as fast. It’s just a motivation piece for people,” explained Ruf.