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In today’s market, no matter what industry you are in, you are surrounded by competition. For every consumer who is looking to buy a particular...
Years ago, when I was a membership salesperson for a 30,000-square-foot fitness center, I received a call from a prospect. “Yeah, I want to join,...
Across the nation, in mainstream gyms, only about 38 percent of all leads end up converting to members. You may be reading this and think...