The Best Industry April Fools’ Pranks of 2016
This year the health club industry has outdone itself with some funny and downright ridiculous April Fools’ jokes. Here’s a sampling of some of the few we’ve seen so far. If you have one you’d like added to the list, email Rachel Zabonick at email@example.com.
Planet Fitness Tandem Stationary Bike
“Working out with a buddy is great. Now we’re making it even greater. Introducing the Tandem Stationary Bike, coming relatively soon to a club near you.”
Posted by Planet Fitness on Thursday, March 31, 2016
Snap Fitness’ Dating App, Snap Together
“Being swept off your sweaty, sore feet has never been more rewarding! It can take a lifetime to find your one true love — especially if strength and cardio training aren’t part of your routine. We do more than find you a fitness partner. Meet the life partner of your dreams today with a free 30-day trial to Snap Together today!”
Anytime Fitness’ Home Gym Rental App, AyrGym
“In a move designed to help Baby Boomers and GenXers meet the growing digital expectations of Millennials, Anytime Fitness today announced that it is developing an app called ‘AyrGym’ that will match the owners of home fitness equipment with people who need a workout but lack a gym membership.”
CEO Chuck Runyon: “It’s time for ‘Netflix and Chill’ to meet ‘AyrGym and Sweat.’ The fact is, most home fitness equipment ends up being used as coat racks, dust magnets and cat litter platforms. We’re telling people: Hey, you’re already monetizing your car with Uber and your home with Airbnb. Why not your treadmill with AyrGym?”
Zumba’s Roomba Fitness Instructor
#ZumbaRoomba: An Essential Product That Makes Cleaning Fun! “Your #ZumbaRoomba does it all, even warms up your Zumba class (and pretty much slays moves the whole hour) … #ZumbaRoomba #NationalCleaningWeek iRobot”
Posted by Zumba Fitness on Friday, April 1, 2016
Life Floor’s Circular Tiles
“Yes, we’ve finally gotten around to it! By popular demand, Life Floor is now making our famous tiles in humanity’s second-most favorite shape, the circle. These new tiles are ahead of the curve!
Q: Circular tiles? Won’t these just cause more waste?
A: NO! Our Chief Technical Officer demonstrated that we can actually reduce waste by making our round tiles smaller than our square tiles, passing the savings onto you, the consumer. Also, the earth is round, so these are our most ecologically friendly tiles yet. Probably.”