Social media is ever changing. Each year, new platforms and trends pop-up, making it challenging to know where to invest your club’s time and marketing budget. Regardless, social media is ever growing and not investing ...
When your club is studying trends in the industry, you are probably focused on equipment or programming. But have you considered flooring? Mark Miller, the COO of Merritt Clubs, said flooring may seem like a ...
Equipment plays a major role in your health club. Having the right equipment helps with programming, member engagement and the overall atmosphere of your club. One way to establish if you are choosing the right ...
As a result of the COVID-19 pandemic, for the past few months socializing in-person has been put on hold, in lieu of virtual happy hours and Zoom chats with family. However, at some point, social ...
This month we sat down with Cher Harris, the general manager of The Houstonian Club, to discuss hospitality. Do you feel the fitness industry and hospitality go hand in hand? CH: Hospitality is defined by ...
Chris Salisbury, the area director of Catalyst Fitness, shares what makes Catalyst Fitness unique. The Details: Year founded: 2012 Number of locations: Seven Brand description: Our core values are the heart and hustle of everything ...
As gyms begin opening up across the U.S., each has restrictions and state guidelines to follow. Regardless if your members must stay six feet apart or wear masks or gloves, for example, it is important ...
Functional fitness training has remained a top trend in the industry since 2008. And According to Bri Sexton, the chief product officer of BLAST in Atlanta, Georgia, it’s more important than ever for health clubs to offer ...
Members of California’s fitness industry have joined together to form the California Fitness Alliance (CFA) with the goal of safely and responsibly initiating the reopening of clubs and fitness facilities throughout the state. “We realized ...
Gold’s Gym announced it has filed voluntarily petitions for relief under Chapter 11 in an effort to facilitate the financial restructuring of the company. The filing will only impact company-owned gyms, which amount to around ...
