I recently came across an advertisement from a reputable personal training organization that looked something like this: anonymous female’s six pack abs, tiny shorts and...
Oftentimes trainers are told by their supervisors to offer free workouts. Well that’s great, but how do you sell off of your free workout? How...
Does it kill you when a client says, “I heard about this great new workout method the other day while I was watching this new...
Professional fitness certifications, both group fitness and personal training, require a certain amount of continuing education credits (CECs) on an annual basis to remain certified...
Trainers really seek to be the solutions to all of the problems that their clients have. We want to help our clients achieve their goals,...