We all love to hear praise, and loathe hearing how we can improve. Even constructive criticism can be sometimes hard to take. So, how do you help someone to improve when they do not think ...
Whether you are applying for a job as a personal trainer, group fitness instructor, health coach or any other job in the health and fitness field, one of the first questions asked in a job ...
Mind over matter is a phrase that most of us have probably heard a time or two. It refers to the concept of positive thinking: if you believe it, you can achieve it. Years of ...
The challenge of increasing member retention at clubs has existed for years. Owners and managers have experimented with lower prices and the introduction of various group classes, but the problem has largely remained unresolved. According ...
Too often the on-boarding process in health clubs does not expose members to personal training, and when it does, the conversion rate is far from ideal. At Pura Vida Fitness and Spa, it is our ...
Programming directors, whether group fitness or personal training, aspire to hire and retain a staff of fitness professionals who are driven, knowledgeable and consistently deliver safe and effective workouts. When directors stop looking at group ...
With the New Year upon us, we normally see new members in our facility that hope to finally fulfill their New Year’s goals to get in better shape. As trainers we are in the prime ...
Top personal training professionals give advice on sales, programming and trainer development...(click above to view article)
In last month’s blog post I discussed techniques that managers should use to teach their staff (personal trainers) how to sell personal training. The first step is to change the trainer’s mindset, so that is ...
It’s the beginning of another year: time for people to create resolutions, set goals and actually pull into the gym parking lot, instead of autopilot-ing their way home after a long day’s work. This is ...
