This month we spoke with Aida Johnson-Rapp, the director of group exercise at East Bank Club about indoor cycling. Describe your indoor cycling studio and...
Read moreDetailsGenerally, there are three ways to drive business: Upsell a current customer.Get a current customer to buy more frequently.Acquire a new customer. Effective fitness programming...
Read moreDetailsGroup X programs create a tribe mentality among members and encourage more participation, which makes them very desirable for clubs of various sizes. Perhaps the...
Read moreDetailsEach year, more and more clubs incorporate barre programming into their class schedules as a great option for members seeking to tone and strengthen their...
Read moreDetailsVirtual fitness presents an additional opportunity — outside of live group fitness classes — for health clubs to engage with members. However, what is the...
Read moreDetailsI’m back with a follow-up to my previous post on group fitness and tech! I do my best to be in the know on the...
Read moreDetailsI’m back with more thoughts and takeaways from my informative podcast with the Fit-C and host, Josh Trent. In Part 1, I touched on the...
Read moreDetailsClick the cover to read our special report on Group X! Inside this special report: Cover: The Rock Stars of Group X: Insight into the dynamic...
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