The Sports Club Company announced record-breaking membership sales and net membership levels for 2010 as well as for January 2011. “Thousands of new members and hundreds of former members were welcomed back to The Sports Club/LA family,” said Nanette Pattee Francini, the president and co-founder of The Sports Club Company. “Over the past 13 months, we have seen the best overall new membership and net member numbers in The Sports Club/LA history.”
The Sports Club Company continues to invest in The Sports Club/LA clubs. “In keeping with The Sports Club Company commitment to offer the finest sports and fitness complexes in the world to our members, over 3.5 million dollars has been invested into the clubs over the past several months,” said Francini.
Over 100 pieces of the latest, most cutting-edge cardiovascular training equipment available have been introduced. Members are also enjoying over 100 pieces of advanced strength training equipment. A few innovative pieces that have been added include Woodway Ecomills, zero electrical consumption treadmills, G sycle, the first guided cyclical motion skating machine and Vibeplate, the latest evolution of vibration training.
In addition, a dedicated mobile website and a smartphone application have been launched allowing convenient access to the Group Exercise Schedule and Club Happenings, along with other pertinent club information.