Generating Leads with Social Media: Two Must-Use Platforms for Fitness Brands
April 7, 2021
Learn how to use the two platforms most fitness professionals do not consider when it comes to generating leads with social media. Social media plays a huge role in the fitness industry both for gyms ...
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The Top Three Marketing Trends of 2021
April 2, 2021
The top three marketing trends of 2021, courtesy of PURE Group’s Gary Wise. One of the most challenging aspects of club operations over the last year has involved marketing. With consumer sentiments and COVID restrictions ...
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Education and Affirmation in Marketing to Reinforce Revenue
March 3, 2021
Education and affirmation play tremendous roles in sourcing more reluctant individuals as new members or clients of your fitness business. Despite the strength of your business’s brand, messaging across the industry is not targeted enough ...
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