Column

Why pay for multiple boutique studio memberships when you can access nine boutique-style studios all in one hallway? At the Newtown Athletic Club (NAC), that’s...

This past March, I walked onto the stage at the HFA show in San Diego, California, to deliver a session on culture and leadership and...

Every January, I watch our industry roll out the same familiar headline: New Year, New You. After more than two decades in fitness — working...

What if everything went wrong in your club on the same day? Could your team’s fitness club core competencies — the behaviors that define how...

Recent insights from KSL Capital Partners reveal that fitness has become one of the few categories consumers continue to spend on — even during times...

Effective leadership is the backbone of any successful gym. It plays a pivotal role in both retaining current members and attracting new ones known as...

In an industry built on strength, performance and grit, vulnerability might sound like a contradiction. But the truth is, some of the strongest leaders I’ve...

Recently, the courts dismissed the federal mandate around “Click-to-Cancel” functionality, giving fitness operators a reprieve from what some viewed as a burdensome requirement. But as...