Cut Operational Costs in Six Steps
March 3, 2021
Danielle Orlick, the chief customer officer at NetGym, shares how gym operators and club owners can cut $50,000-plus in annual operational costs. While gyms and studios are forced to adapt to the new reality of ...
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The Litigation Process: Lawsuit-Proofing Your Fitness Business
March 1, 2021
Max Goodman is a partner at the law firm, SmithAmundsen, LLC, outlines the litigation process, how to avoid it and how to address it. Hundreds of lawsuits are filed each year against fitness facilities. These ...
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Optimism Index: The Future is Looking Bright
February 9, 2021
How a correlation between the optimism index and membership conversion rates can change your health club’s marketing strategy. What is that one thing that could change your marketing strategy? For that answer, I turn to ...
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