Vendor Content

With cancellations under new scrutiny, smart operators are using this moment to build trust, gather insights and boost retention. Sean Kirby, the VP of sales...

Sean Turner, the CEO of Les Mills U.S., shares how circuit training is helping clubs drive retention and habit-building while creating a social atmosphere that...

Tim Monacella, a senior marketing consultant dedicated to the fitness industry at UpSwell Marketing, shares how, in a slower economy, gyms that embrace AI-powered marketing...

For Chuze Fitness, creating exceptional member experiences goes beyond great equipment and friendly service — it’s about offering consistently high-quality programming that keeps people coming...

Part of the ECO-POWR line by SportsArt, the Vatio is a next-generation indoor cycle that redefines what it means to work out with purpose. Designed...

ROR Partners, LLC, a portfolio company of Gemspring Capital and a leading data-driven, AI-powered performance marketing firm, announced the acquisition of Incline Marketing, LLC, a...

Sean Kirby, the vice president of sales at Jonas Fitness, shares tips on how to prep for Click to Cancel. In July 2025, the Federal...

Ruben Mejia, the EVP for SportsArt Americas, shares how to increase healthy competition at your facility. Health and wellness clubs are continually seeking innovative ways...