Empowering Frontline Operators Through Trust, Training and Culture
Daily operators shape member experience through the decisions they make, the relationships they build and the service they deliver. Supporting...
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Orangetheory Fitness Launches OTconnect for Apple Watch
Orangetheory Fitness (OTF) is letting members use their own Apple Watch to connect to its in-studio performance-tracking platform. The option,...
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The Road to 1500 Locations with Tianna Strateman of Club Pilates
For a brand approaching its 20th anniversary and reaching its 1500th location, standing still isn't an option. Tianna Strateman, the...
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The Must-See Companies of the AB Show 2026
The Athletic Business Show is happening November 17-19, 2026, in Orlando, Florida. As you head to the show to learn...
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Operators Hold the Key to Sustaining Results for Older Adults When Supervision Ends
A new randomized controlled trial published in Acta Diabetologica tracked older adults with type 2 diabetes and sarcopenia through 12...
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How Clubs Are Using Retail and E- Commerce to Add Value to Memberships
Two operators explain how e-commerce and retail work best when they add value and make the member experience easier. A...
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Free Weights or Machines? What the Latest Meta-Analysis Reveals
A recent systematic review and meta-analysis examines how free weight and machine-based strength training compare across three outcomes: maximal strength,...
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LA Fitness Reaches 200 Studios With Pilates by LA Fitness
LA Fitness has reached 200 Pilates by LA Fitness studios across its club portfolio, marking a significant expansion of the...
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