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The Cover Story
How Fit is Redefining Community in the Fitness Industry
As amenities become easier to replicate, Fit is redefining community through local partnerships, member experiences and authentic relationships that create...
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UpSwell Is Helping 2,500+ Gyms Grow — Here’s What Sets Them Apart
With nearly two decades in fitness marketing, UpSwell has built a reputation for helping gyms of every size grow and...
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Earn Your Stripes Expands to Orlando with New Baldwin Park Franchise
Earn Your Stripes (EYS), the military-inspired boutique fitness brand, announced the signing of a franchise agreement to open a new...
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Crunch Fitness Evolves Crunch 3.0 with Expanded Boutique Fitness and Recovery Experiences
Crunch Fitness unveiled the next evolution of Crunch 3.0, expanding its portfolio of studio concepts and recovery offerings. The new studios and...
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24 Hour Fitness Announces Completion of Project to Remodel Several Bay Area Club Locations
24 Hour Fitness announced the completion of a multi-million-dollar remodel project that upgraded six Bay Area club locations — underscoring...
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McKinsey Global Institute Senior Fellow Kevin Russell to Keynote 2027 Club Solutions Leadership Summit
Club Solutions is pleased to announce Kevin Russell, a senior fellow at the McKinsey Global Institute (MGI), as the keynote...
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UFC GYM Launches First UFC GYM Jiu-Jitsu Standalone Studio Concept in New York City with Jiu Livre
UFC GYM Jiu-Jitsu, the newest franchise concept from UFC GYM, will make its New York City debut when UFC GYM Jiu-Jitsu...
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ABC Fitness Acquires Replify to Bring Agentic AI to Fitness Operations
ABC Fitness announced it has acquired Replify, an agentic AI platform built to help fitness operators automate member and prospect communications through virtual...
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WellnessLiving Helps Health Clubs Simplify Operations and Drive Growth
For health club operators, managing a growing business increasingly means managing a complex technology stack. Scheduling, payments, membership management, marketing,...
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More from Club Solutions
Closing the Gap Between Wearable Data and Member Coaching
New research reveals which wearable metrics you can trust and which ones are misleading your members. A comprehensive meta-analysis published...
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Franchise Equity Partners Acquires Bravo Fit, Planet Fitness’ Australian Franchisee
Planet Fitness, Inc.and Franchise Equity Partners (FEP) announced that FEP has acquired Bravo Fit, the Planet Fitness franchisee in Australia,...
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6 Ways Operators are Marketing Lifestyle Change, Not Just Memberships
Marketing leaders share how they're shifting club advertising from amenities and dues toward the outcomes members are really seeking. Marketing...
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Todd Scartozzi on Building Value Into Every Retro Fitness Membership
The high-value, low-price gym floor doesn't look — or feel — like it did a decade ago, and the operators...
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Crunch Fitness Franchisee Brings 20 New Clubs to Phoenix Market by 2027
Southwest Fitness Holdings LLC, a subsidiary of CR Fitness Holdings, is expanding Crunch Fitness’ presence in the Phoenix market with...
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Genesis Health Clubs Launches Fitness Physio Physical Therapy Services Inside Select Clubs
Genesis Health Clubs, the nation's largest privately owned fitness enterprise, announced the launch of Fitness Physio, a physical therapy, sports...
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Fit Fusion Brings Four State-of-the-Art Crunch 3.0 Gym to the Rocky Mountain Region
Crunch Fitness announced the upcoming openings of Crunch Hampden, Crunch 92nd & Wadsworth, Crunch Wheat Ridge, and later Crunch North Glenn (Coming Soon)...
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The Simple Coaching Cue That Could Boost Member Strength Gains
A systematic review finds that lifting and lowering weights slowly outperforms self-paced training for both nervous system adaptation and strength...
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EoS Fitness Powers Through Q2 with Standout Growth
EoS Fitness maintained strong momentum in Q2 2026, opening nine new gyms and signing nine new leases across six states....
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Midtown Athletic Club Launches the Alan G. Schwartz Community Tennis Program Expanding Access to Tennis in Underserved Communities Across Chicago
Midtown Athletic Club announced a partnership with the United States Tennis Association and the Chicago Park District to introduce the...
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2026 Buyer's Guide
