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Hitting its Stride
Aaron Moore knew early on in life that a traditional 9 to 5 job sitting at a desk wasn’t in the cards. Growing up, Moore loved being active, spending...
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The ABC’s of Management Software, Part 3
Every business strives to boast the strongest bottom line possible. But many club operators fail to realize the impact club management software (CMS) can have on their club’s success....
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How Members Can Become Social Media Ambassadors
As the industry produces a greater variety of exercises and number of clubs in every market, getting connected with current and prospective members is more important than ever. And...
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4 Reasons Why Subscription Fitness Apps Took Off
What began with DVDs and evolved into YouTube, now looks like instant access fitness apps. And lots of them. Over the past 5 years, our mobile connections became much...
Why Collections is Still Important for Your Gym
All gyms, regardless of size, member audience, or service offerings, are businesses at heart. And, in the world of business, getting paid matters. While it can be tempting to...
Weight Loss Programming Without Fear
More than half of gym members indicate weight loss as a primary reason for joining. But studies show exercise alone will not result in substantial weight loss. As the...
Improve Customer Service with Two-Way Radios
The amount of time it takes for staff to respond to everyday issues can be the difference between a return visit and checking out the competition. In today’s competitive...
Hiring and Managing Your Best Staff
When it comes time to grow and expand your business, hiring more staff becomes necessary. Since these people are an extension of you and your brand, it’s important to...
4 Ways to Stay Text Compliant
The fitness industry has recently seen high-profile companies hit with class-action lawsuits centering on the use of text message communication. In particular, former members claim they were improperly contacted...
Brand on the Run
Think about this for a second. You spend countless hours, energy and budget on creating the perfect experience for every member of your club, but what are you doing...
