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Greg Oliver’s Clear Vision for Fitness & Lifestyle Group
Over the past 40 years, Greg Oliver has seen the fitness industry evolve in leaps and bounds since he first got his start as a personal trainer in Australia....
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Networking Events Versus Trade Shows
This year is coming to a close, and as a result many fitness professionals and club operators are finalizing their budgets for 2019. How much will you dedicate to...
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Skyrocket Gym Profits with Supplements
Walk into any gym, and you’ll see brightly colored canisters and bottles of “extreme” powders and “octane” capsules to help you get the most out of your workout. There...
Nationally Accredited Certifications: The Key to Professional Success
The personal training space is crowded with a multitude of educational resources and certifying bodies offering certificates and certifications. Nationally accredited certifications are important for helping trainers and clubs...
The Importance of Effort-Based Training to Inclusivity
Cycling has become a real buzz recently, and is set to become even more popular in the future, so combining heart rate training with indoor cycling is definitely growing....
We Say Yes!
The product of the health club business is the member experience. Just as the product of a restaurant is not only the food, but the overall experience. Say this in...
How to Sell Gift Cards All Year
With the holidays upon us, gift giving is top of mind. And with more customers opting to give gift cards, businesses like yours have another opportunity to boost revenue...
