Vacant big-box retail has become one of the fitness industry's biggest real estate opportunities and VASA Fitness is leaning into that for its growth strategy....
Read moreDetailsA landmark review from one of the field's leading researchers reframes structured exercise as a clinical tool for preventing chronic disease and puts health club...
Read moreDetailsNew research shows the gap between giving members a program and coaching them through it is bigger and more profitable than most operators realize. This...
Read moreDetailsA new review breaks down what we actually know — and don't know — about sleep's role in building muscle. This episode examines a paper...
Read moreDetailsA new narrative review challenges the fitness industry's growing obsession with recovery tech and puts sleep, nutrition and training back at the center. Published in...
Read moreDetailsA new research paper reframes weight loss for the GLP-1 era and it puts supervised resistance training at the center of the conversation. This 52-page...
Read moreDetailsWhat can eight years running restaurant franchise operations teach a fitness brand about growth? Chequan Lewis, the CEO of Crunch Fitness, says the lessons translate...
Read moreDetailsThe science says the fundamentals if strength and conditioning don't change based on gender and that has real implications for how operators program and market...
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