Many gyms across the U.S. are being impacted by the COVID-19 pandemic. Whether it’s through mandated shutdowns, losing members or having to let employees go, clubs are trying to navigate these uncertain waters. After much ...
At this point during the COVID-19 outbreak, most facilities are closed until further notice, including your pools. If you are an aquatics professional, this can leave you with a lot of questions such as whether ...
It’s easy to take the wrong lessons from the explosion of fitness tech over the last five years. Filling your gym with screens or pushing trendy wearable devices usually just distracts from the core workout ...
Personal training is a great source of ancillary revenue for many club operators. But in the face of increasing competition from boutique training studios and online workouts, how can a club maximize its training offering? ...
Traditionally viewed as an additional commodity, recovery is now a more prevalent offering as members seek complete health and wellness. In fact, according to Tim Forrest, the president and founder of Zone Fitness Clubs, with ...
This month we spoke to Allison Flatley, an industry consultant, about recovery in health clubs. Club Solutions: What trends are you seeing in recovery across the fitness industry? Allison Flatley: Recovery is growing, and commercial health ...
Group fitness programming is an obvious retention tool within the walls of your building. But, it’s also a great pathway to engaging the community outside those walls. Community outreach is any activity where your ...
In today’s world, members are looking for ways to know their hard work is making a difference. One way to do this is through heart rate tracking technology. “VASA includes tracking technologies as part of ...
I vividly remember the conversation. We were in the boardroom for over three hours, going around and around about what we had done and what we should have done differently. On paper everything made sense. ...
In today’s digital world, missing out on a technology platform, like virtual fitness, can mean missing out on business. Fitness Formula Clubs (FFC), located in the greater Chicago area, has always worked off the tagline, ...
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