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Is Your Biggest Growth Opportunity Sitting Empty?
Your cycling studio could be the secret to transforming your biggest threat into a growth opportunity. Frequently named in industry reports as the most popular...
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Virtual Fitness is Transforming the Industry
The fitness industry is evolving every day. Whether it’s the newest innovation in wearable technology or the latest generation of equipment, the opportunities and advancements...
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The Entertainment Economy Meets Experiential Fitness
Why the future of fitness is virtual, and how to make it a solution — not just an offering. The history of the fitness industry...
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Onboarding Tips: Make a Change to Increase Retention
How you onboard a new member is absolutely crucial to the long-term success not only of that member, but also of your facility. Too often,...
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HIIT: The Secret to Keeping Members Happy
Sticking to an exercise plan requires finding the time to exercise, but the exercise itself must also be enjoyable. We know about half of the...
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Are Your Instructors Increasing Member Retention?
As an industry, we understand that member recruitment and retention is the key to success. With research showing that 50 percent of new gym members...
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Shift Your Cycle Programming into High Gear
Group cycling has never been bigger. New cycle offerings are opening daily, giving consumers increased options for how and where they want to work out....
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Front-Line All Star: Blake Kennedy
Blake is the group fitness manager and social media coordinator for the The Forum. Daily, he oversees a team of 44 group fitness instructors across multiple locations. The path...
