After all that 2020 has brought — both good and bad — the health and fitness industry is ready to move forward. Below, five industry leaders share their predictions of what the top industry trends ...
Virtual fitness gained traction quickly in the industry due to the coronavirus pandemic, but it is an offering that can benefit health clubs long after shutdowns. However, a lot goes into running virtual programming successfully. ...
Clubs should think of their websites as a digital storefront — it’s a quick look into all they have to offer prospects and members. However, if your club’s website isn’t attention-grabbing, a customer may take ...
Members join gyms because they want to see changes in their health and well-being. However, after a few months of not seeing any physical changes, they may become discouraged and feel they are wasting their ...
This month we sat down with Bri Sexton, the chief product officer at BLAST with two locations in Atlanta, Georgia, to discuss virtual fitness. What are best practices for offering virtual classes? Keep the moves ...
Steve Vucovich, the managing partner for Apple Athletic Club, shares what makes the club unique. The Details Year founded: 1986 Number of locations: One Brand description: Apple Athletic Club is a 60,000-square-foot, multi-purpose, multi-generational club, ...
IHRSA announced on October 1 that the Annual IHRSA International Convention & Trade Show will take place on September 20 to 22, in Los Angeles, California — taking place exactly 40 years to the month ...
Genesis Health Clubs acquired both locations of Sky Fitness and Wellbeing in Tulsa, Oklahoma — doubling their footprint in the state. “We first came to Tulsa over four years ago when we acquired our Woodland ...
As a club operator, reopening your club after a long shutdown was exciting and, in many cases, long overdue. However, your members have new fears and expectations. This is why MXM, Medallia’s Partner to the Fitness ...
For many operators, the COVID-19 pandemic threw a wrench in pre-made plans. At Midtown Athletic Clubs, this included impacting three renovation projects the brand had underway. When the clubs had to shut down due to ...
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