Ralph Rajs sat down with Eric Schmitz, the president of California Athletic Clubs, to discuss creating an authentic club culture.
Ralph Rajs sat down with Eric Schmitz, the president of California Athletic Clubs, to discuss the significance of culture and leadership in the fitness industry, emphasizing their importance in creating a positive and enjoyable experience for members and employees. They highlighted the importance of keeping the club culture authentic and of service, and how culture and leadership can lead to a successful business. Both Rajs and Schmitz discussed their approaches to defining and reinforcing club culture, emphasizing the importance of clear communication, leadership by example, and creating a safe space for constructive conflict. They stressed the benefits of a strong organizational culture, including improved employee engagement and reduced turnover, and shared creative ways to keep the culture alive.
California Athletic Clubs (CAC) owns and operates health clubs that are located throughout the Western U.S. CAC was formed in 2011 as an athletic club management company. CAC has a leadership staff with over 100 years combined experience in operating full service athletic clubs.
CAC clubs are known in their markets for being the highest quality family fitness, tennis and swim clubs. There are over 30,000 members and 600 employees that belong to CAC. CAC is headquartered in Santa Barbara, California. The organization’s mission is to provide the finest club experience, where their priority is your health and well-being.
CAC’s Core Values
- Integrity
- Caring
- Passion
- Creativity
- Excellence
To learn more about Schmitz and CAC, read our past cover story on the organization.
