The Common Good with Frank Lawrence

The word “cooperative” has a dual meaning. As an adjective, the word is defined as “involving mutual assistance in working toward a common goal.” And as a noun, it is defined as...

How To Find And Buy The Best Equipment

Between the many types of clubs found in the fitness industry —...

Fine Dining

Food and beverage operations provide a significant boost to the member experience,...

Small, But Mighty

Small group training (SGT), an increasingly popular programming option in the fitness...

How To Clone Your Top Customers

Picture your ideal customer — the one who spends the most dollars at...

A Wealth Of Knowledge
By Rachel Zabonick on June 1, 2019
Imagine you could gain access to 400-plus years of combined experience in the fitness industry in the span of 2.5 days. What insights could you...
Ask The Expert: Lisa Lipscomb On Small Group Training
By Rachel Zabonick on June 1, 2019
You have questions, we have answers. This month we spoke with Lisa Lipscomb, the vice president of fitness at Vida Fitness and Aura Spa about...
No More Excuses
By Bobby Dyer on June 1, 2019
Crystal Reynolds has heard all the excuses in the world. From statements like “I’m too old” to “I’m too hungover,” there’s no limit to what...
Leading With Strengths
By Kristen Green on June 1, 2019
It seems almost counterintuitive that we should focus our efforts on developing and working to our strengths, rather than always working to “fix” or improve...
The Best Way To Commit To Something
By Derek Deprey on June 1, 2019
A lot of people ask me, “How did you become a training facilitator and professional speaker?” In May of 2009, I was a newer general manager...