VASA Fitness was founded in 2014 on the concept of bringing people together to get fit, connect on a personal level and most importantly, have fun. Today, the brand is achieving these goals across its ...
Industry leaders share lessons learned in 2019 and predict the top trends of 2020. Bill McBride, the cofounder, president and CEO of Active Wellness What lessons did you learn in 2019 as a health club operator? I ...
As the average health club member has sought fitness experiences that facilitate a tribe mentality, indoor cycling programming has grown increasingly popular in clubs of all sizes. Clubs that understand the growing potential of indoor cycling ...
Tenacity, perseverance and a personable demeanor are all essential qualities in a successful salesperson. However, just as important to sales success is organization, and a reliable and comprehensive sales software solution is the secret to ...
According to Dr. Paul Bedford, the director of Retention Guru, only 67% of members in the U.S. and Canada retain their memberships for at least 12 months. With a statistic like this, the first 30, 60 ...
This month we spoke with Aida Johnson-Rapp, the director of group exercise at East Bank Club about indoor cycling. Describe your indoor cycling studio and program — what are the highlights? AJR: We undertook a ...
Force Fitness Club, located in Ridgewood, New York, knows how to go with the flow. When Mike Romer opened Force in 2008, he had a goal to open his own personal training studio, but it ...
One of my colleagues was walking around the gym finding his next client. As he was passing by the yoga room, a member abruptly stopped him and shouted, “Sir, the dirty towel bin is missing. ...
When starting a business, you think about things like the name, logo, marketing strategy and the list goes on. One thing that gets overlooked, or disregarded as unimportant, are the core values of your business. ...
In the November issue, I discussed the importance of proper onboarding and training to retaining staff for the long-term. We will now focus on the importance of reinforcing company culture with staff and fostering a ...
