Jim Worthington: Change Agent for Newtown Athletic Club

In both business and life, change is inevitable. What’s not inevitable is how businesses and leaders approach change. As Irish playwright George Bernard Shaw once said, “Progress is impossible without change, and...

Designing Locker Rooms that ‘Wow’

Regardless of all the great staff members, equipment and classes you put...

Keep Them Coming

Many health clubs are finding that rewards programs are a great way...

Engaging Members Through Aquatics

Aquatics programming is an important component of health clubs, as it offers...

The Latest Innovations in Marketing

Marketing is the lifeblood of your club — as the way in which...

Ask an Expert: Bryan Dunkelberger on Club Design
By Rachel Zabonick on February 1, 2019
You have questions, we have answers. This month we spoke with the principal at S3 Design about club design and layout trends. What trends in...
Symbiotic Relationship
By Bobby Dyer on February 1, 2019
For many clubs, partnerships with other local businesses are key to success — leading to increased exposure and deeper ties within the community. Local partnerships can...
Leadership and Power
By Joe Cirulli on February 1, 2019
Some people view leadership as a position of power that’s used to control others. As a result, it’s understandable why some people view leadership and...
We’re All in Sales and Marketing
By JoAnna Masloski on February 1, 2019
How many times have you said to your team, “We’re all in sales?” In the days of old, to get our message out we then...
‘Mindful’ Programming
By Mo Hagan on February 1, 2019
As a fitness professional, it’s important to be aware of the latest trends in not only programming and technology, but fitness and wellness as a...