In this Leadership Accelerator video, Ralph Rajs covers essential aspects of strategic planning for fitness club operators. Rajs emphasizes starting with key questions: assessing team performance, financial health, member satisfaction, potential issues and external factors like demographic shifts or competition. He also stresses evaluating team dynamics — ensuring the right people are in place and addressing any personnel issues that could impact culture and morale. This video is inspired by the free “Unlock the Secrets of Financial Success in the Fitness Industry” course, which you can register for here.