10 reasons to steer your members toward the weight machines.
Did you ever hear someone new to weight training say “I don’t want to get too big or look too bulky” or “I just want to lose the fat in my arms, I need a good arm workout?” It takes years for a beginner to get “too big,” and it is impossible to eliminate fat by isolating a muscle group through weight training. Instead of just listening to what their clients say they want, trainers should describe the true benefits of strength training to the people they work with. After all, how can someone know what they want from something with which they are completely unfamiliar? Although most people would say they work out for the physical benefits it offers, there are a ton of other important benefits to strength training beyond just muscular strength or definition.
Here are a few of those benefits worth mentioning to your members:
Strength training increases your metabolic rate, the rate at which your body metabolizes-or burns-energy. Therefore a higher metabolic rate helps you burn calories quicker.
Strength training increases and restores bone density. Effective weight training can strengthen bones and thus reduce the risk of osteoporosis and osteoarthritis.
Strength training helps prevent injury. Stronger muscles and joints help reduce the damage caused by impact in sports and everyday life.
Strength training improves balance and stability.
Strength training reduces risk of coronary heart disease by lowering blood pressure and the levels of LDL (bad cholesterol) in your body.
Strength training accelerates rehabilitation and recovery.
Strength training enhances performance in sports and exercise.
Strength training may improve glucose metabolism, reducing future risk of diabetes.
Strength training can reduce the risk of disease by improving the immune system if done appropriately and moderately.
Strength training can boost your confidence, self-esteem and mood.
If you take the time to look over the list above, you will realize that most health risks can be prevented by an effective strength training routine. So next time you’re at the gym, don’t look at the experienced trainers with envy, just remember that every day you train counts and it has a very positive impact on your life. v Alec Baltadjian
Alec Baltadjian is the Marketing Director of Atlantis Strength Equipment. He can be contacted at 877.454.2285 extension 250 or by email at abaltadjian@atlantis-fit.com .
