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Virgin Active Launches Kranking®

Ali Cierchi by Ali Cierchi
February 10, 2011
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Virgin Active Health Clubs is launching the latest U.S. exercise trend, Kranking®, into all 71 of its health clubs following successful trials in West London and Sheffield. Innovated by Spinning® guru, Johnny G, Kranking® aims to do for the upper body what cycling has done for the legs and thighs.

The Kranking® workout technique involves pedaling with your arms, turning two rotating handles separately or together while your legs remain still or seated on the saddle. Resistance can be increased to give your body a harder workout in a similar way to Spinning®.

Fitness research shows that the upper body can be developed via this arm-pedaling technique to build strength, endurance and performance ability, as well as increasing metabolism and overall vitality. With this in mind, Kranking® targets muscles in the arms, shoulders, chest and back while the core muscles work hard to stabilize the body, giving you a workout from the waist up.

Gym-goers can work alone or with others in a Group Kranking® session that sees a team of up to six people pitted against one another for an exhilarating exercise experience. Health club members choose a nickname that will appear on a big screen, displaying how hard they are training. The personal training instructor encourages class participants to work to their optimum level, ensuring that every single person gets the most out of their health club workout session.

Nick Hudson, the national fitness training manager for Virgin Active Health Clubs said, “Virgin Active is thrilled to be the first UK health club chain to offer this exciting innovation to our members. Johnny G has been fine-tuning the Krankcycle® for over five years and the results are not only stunning but also effective at providing a full upper-body workout. When teamed with traditional Spinning®, Kranking® will help to give an all over body workout that’s both fun and effective.”

, into all 71 of its health clubs following successful trials in West London and Sheffield. Innovated by Spinning® guru, Johnny G, Kranking® aims to do for the upper body what cycling has done for the legs and thighs.

The Kranking® workout technique involves pedaling with your arms, turning two rotating handles separately or together while your legs remain still or seated on the saddle. Resistance can be increased to give your body a harder workout in a similar way to Spinning®.

Fitness research shows that the upper body can be developed via this arm-pedaling technique to build strength, endurance and performance ability, as well as increasing metabolism and overall vitality. With this in mind, Kranking® targets muscles in the arms, shoulders, chest and back while the core muscles work hard to stabilize the body, giving you a workout from the waist up.

Gym-goers can work alone or with others in a Group Kranking® session that sees a team of up to six people pitted against one another for an exhilarating exercise experience. Health club members choose a nickname that will appear on a big screen, displaying how hard they are training. The personal training instructor encourages class participants to work to their optimum level, ensuring that every single person gets the most out of their health club workout session.

Nick Hudson, the national fitness training manager for Virgin Active Health Clubs said, “Virgin Active is thrilled to be the first UK health club chain to offer this exciting innovation to our members. Johnny G has been fine-tuning the Krankcycle® for over five years and the results are not only stunning but also effective at providing a full upper-body workout. When teamed with traditional Spinning®, Kranking® will help to give an all over body workout that’s both fun and effective.”

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Ali Cierchi

Ali Cierchi

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