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Inside: The September/October 2024 Issue
Playing On at Little Rock Athletic Club
On a warm December evening in 2020, Frank Lawrence was headed to a Christmas Party. As he was making his...
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Enhance Recovery and Retention: The Growing Role of Wellness Offerings in Health Clubs
Wellness offerings are becoming increasingly popular across the industry. Here’s how three clubs are capitalizing on it. “Our bodies are...
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The Strength Training Trend: How Gyms Are Evolving to Accommodate Increased Participation
What club operators are seeing with the strength training trend and the changes they’re making to better serve members. While...
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Unlock Higher Profits: 3 Proven Strategies to Maximize Your Revenue
Carole Oat, the national sales manager for Twin Oaks Software, shares three proven strategies for health clubs to optimize profitability....
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Energize Your Studio with the Mind/Body Trend
Sean Turner, the CEO at Les Mills U.S., shares tips for how to harness the power of the mind/body trend...
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The Bottom Line: Mindi Bridges
Six questions with Mindi Bridges, the chief brand and marketing officer at VASA Fitness. 1. How did you get your start...
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