It’s true: You are what you eat. If your members are filling their bodies with unhealthy junk food, it will...

Merritt Athletic Clubs strives to be more than a health club. “We like to call our clubs the third home,”...

As a personal trainer, the job has several important elements. First is gaining new clients and developing a strong client...

Extend your reach through Tweets, likes, Snaps and shares. When you think of social media, the big players like Facebook,...

Top club operators share their key lessons learned in 2016 and their predictions for the year ahead. Rodney Steven II...

“We pride ourselves on being movement specialists, not just trainers,” explained Sara Adler, a coach at EPX Elite Performance in Los...

“We sell a product that most people don’t like and that is exercise,” said Bruce Carter, the president of Optimal...

Between email, text messaging, social media, website traffic and direct mail there are a plethora of ways to get in...