Matrix Fitness announced the launch of the MX4 Training System. MX4 combines Matrix-exclusive equipment with originally created programming to create a signature group exercise experience that members will invest in and commit to more frequently.
“To remain on the forefront of creating inspiring fitness experiences, we always strive to recognize and embrace industry trends in order to meet the needs of our customers,” said Brian Rewkowski, senior manager of strategic accounts. “MX4 is our latest innovation that will enable us to positively impact the operations of our customers in regards to member engagement and additional revenue streams via the expanding popularity of group training in the marketplace.”
Matrix offers the most innovative group training portfolio on the market. The MX4 Training System is flexible and scalable. By combining products like the Connexus Functional Trainer, S-Drive Performance Trainer, Matrix Rower and Johnny G Krankcycle by Matrix, facilities can create a truly unique, turnkey multi-modality solution.
The originally-created programming includes the MX4 Small Group Training Course, addressing multiple aspects of fitness — cardio, power, strength and endurance. The core foundation of the course was built utilizing the Connexus Functional Trainer and select cardio products. Instructors will learn how to design, set up and program a dynamic small group class that integrates functional training tools including TRX suspension trainer, Dynamax soft shell medicine ball, flat circular bands, kettlebells, landmine and battle ropes. The course has been accredited by the National Strength and Conditioning Association, the Aerobics and Fitness Association of America, the American Council on Exercise and the National Academy of Sports Medicine.
“The MX4 Small Group Training Course was developed to support trainers and facilities looking to deliver a unique small group training experience while removing the burden of constantly having to create new workouts,” said Jeremy Shore, group education director. “This allows trainers to spend more time coaching, encouraging and guiding class participants to help them get the results they desire. MX4 programming is made up of easily scalable total-body workouts that integrate best-in-class functional training accessories. Participants receive the direction, accountability and motivation they need to get results.”
MX4 will also be available with on-going business support to assist in identifying the best methods to integrate new revenue streams. Facility assessment, education, and marketing support will be available to build the solution that meets each customer’s specific needs.
This press release was submitted by Matrix.
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