iFIT and Freemotion Fitness have strengthened their leadership team with the appointment of Erik Richardson as Operations Quality Director. Richardson will focus much effort on the Freemotion brand – the commercial arm of global fitness leader iFIT – as it prepares for an extended period of growth and global expansion.
In his role, Richardson will oversee Freemotion’s manufacturing processes, with a heavy focus on operations quality across the product portfolio. He will be responsible for maintaining the quality standards and excellence that have led Freemotion to become the industry leader in innovation and connected fitness solutions.
Based at iFIT’s HQ in Logan, Utah, he will report directly to Terry Davenport, the VP of Quality and Manufacturing, under the leadership of Matt Bush, iFIT’s Chief Operating Officer, and Mark Watterson, CEO of iFIT Commercial.
Richardson has an impressive background in manufacturing, spanning from metalworks and automotive safety to the e-commerce sector and protective packaging. He graduated from Brigham Young University with a degree in Mechanical Engineering, which he followed with an MBA at Utah State University.
Mark Watterson, iFIT Commercial CEO, said: “We are very excited to welcome Erik to the team. Erik has an excellent quality background and will play an important role in helping us deliver and exceed our long-term objectives. He will be an incredible asset to the team and we look forward to making great progress with him on board.”