While improving the physical fitness of members is still a top focus for clubs, the industry is seeing a shift toward more approaches utilizing both fitness and wellness.
Karah Ehrhardt, the head of wellness at Active Wellness, and Mark Koester, the head of fitness at Active Wellness, recently sat down with Club Solutions Magazine Podcast host Rachel Zabonick-Chonko to discuss the future of fitness and wellness, how both areas can be integrated, ways to utilize digital tools and technology, and more.
Listen to the full conversation below.
Show Notes
- At 1:51 Ehrhardt details her background and what her role is with Active Wellness.
- Koester also shares his experiences in the industry and how he got to Active Wellness at 4:24.
- At 6:36 learn how the duo complement each other and their focus areas at the company.
- Ehrhardt and Koester share what they believe are the top trends in both fitness and wellness at 10:00.
- At 13:37 hear about current passion projects and initiatives at Active Wellness that will hopefully engage consumers.
- Learn about the new ways the company is using digital tools and technology at 17:58.
- At 19:23 Koester shares how Active Wellness is using science and data tracking to determine what will be successful at the center.
- Ehrhardt details the benefits of using digital strategies to help enhance human interactions at 20:25.
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