By: Curtis Mock Q. Should I offer some type of “Guarantee” to my prospects to get them to join? -...

In today’s fast-paced, increasingly technological world, more and more health clubs are realizing the benefits of using technology to engage...

One2One BodyScapes provides a place for personal trainers and clients to develop a customized fitness plan and work out together...

How Karen Wischmann and Total Woman Gym & Day Spa are Revolutionizing the Way Women View Fitness Karen Wischmann, president...

In today’s media-frenzied society, communicating your club’s marketing message can be like shouting over an oncoming train. In the maelstrom...

The face of the average health club member has changed since the days when group classes were focused on high...

UFC GYM has announced that the first location will be operated in Concord, Calif., which will offer members mixed martial...

RETROFITNESS has acquired the rights to use the 867-5309 phone number made famous by 80s one-hit wonder, Tommy Tutone and...