Owners and managers within the health club industry have always felt special and unique. I’ve heard them say, “Our business...

Excellent retention and lead generation are two of the hardest achievements for a health club. Why then, do so many...

The fierce competition in the health club industry has grown more intense. Many clubs are being forced to lower their...

The banking industry has created a system of billing customers that is very complicated and virtually impossible to understand. The...

Scientifically, the myth that human beings only use 20 percent of their brainpower has been proven to be false. However,...

Charles Darwin said, “It is not the strongest of the species that survives, or the most intelligent that survives. It...

In these less than ideal economic times, how can a club avoid being in a constant state of reduced profits?...

A species on the planet that does not adapt to changes will eventually become extinct. Business models, just like species,...