It’s incredible to think back to what I was doing on a daily basis eight years ago when I began...

Too often the on-boarding process in health clubs does not expose members to personal training, and when it does, the...

Increasing the lifespan of your membership base is a key KPI in most retention strategies.  Cancellations are not a matter...

"Renovations, renovations, renovations.” To some, that phrase reminds you of a drill sergeant telling you what you need to do...

10 questions with Joe Cirulli, the founder and owner of Gainesville Health and Fitness.  1. What’s the biggest challenge you’ve...

Catherine Taylor, a registered dietitian for VIDA Fitness, answers questions on nutrition education...(click above to view article)

For Terry Dunn, progress is not about the numbers, it’s about how he feels. At 71-years-old, Dunn not only wanted...

Since he was 9-years-old, Dave Schluz has had a passion for fitness. Throughout high school and college he played football,...