Sparkline Storytelling: Inspired Prospects Do Not Need to be Closed
March 18, 2020
“Those who do not have power over the story that dominates their lives — the power to retell it, rethink it, deconstruct it, and change it are truly powerless because they cannot think new thoughts.” ...
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The Member Sales and Service Hourglass
January 29, 2020
“Value The Relationship More Than The Quota.” – Jeff Gitomer Let me first frame this whole blog by stating: Being a great caretaker of our members’ success while also generating strong revenues are not mutually ...
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The Differentiated Prospective Member Experience
December 19, 2019
Let me first lead with this: What you “know” will often put you out of business. As the fitness industry has evolved over the last two decades, we have witnessed enormous shifts in what would ...
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