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  • People Investing in People

    Starting January 1st, the health and fitness industry experienced the New Year’s rush, the exciting time when clubs are packed full and members are reinvigorated...

  • Mirror, Mirror

    Mirror, mirror on the wall, who is the greatest salesmen of them all? The answer to this question comes down to one factor: observational skills....

  • The Referral Puzzle

    When we started our health club we were on a shoe string budget. I know you can likely relate. Our investment went into the lease,...