Marketing & Sales

"Free Enrollment when you bring in 5 canned foods!"  This is a perfect campaign to run around the holidays, when it seems everyone is in...

If you can get potential members to smile and agree with you as you go into a sales presentation, your chances of gaining new members...

Waiting for walk-in traffic is not a marketing strategy. In order to continue bringing in a monthly flow of traffic, you need to have a...

A fun and simple way to promote your health club in your favorite local restaurant.  As a health club owner, you should always be on...

There are many different ways to market a product.  You can utilize traditional “paid” external marketing, internal marketing, guerrilla or grassroots style marketing, and of...

In order to run a more successful health club, you as the owner have to begin focusing more on generating more revenue per member rather...