January/February 2025 Issue

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Cover Story

Michele Wong on nurturing teams, partnerships and wellness. Serving as a caregiver at a young age, Michele Wong decided to...

Features

Six women in fitness reflect on their careers, share leadership advice and show how their work is impacting lives. “There...

Features

Key considerations from industry operators when creating programming for every generation within your walls. If you aren’t providing a space...

Features

How clubs are finding success with mobile apps in a world that’s increasingly reliant on technology. Thanks to modern technology,...

Solutions On

How health clubs can turn new sign-ups into lifelong members through habit formation. Much like brushing your teeth or taking...

The Bottom Line

Six questions with Allison Rand, the VP of marketing for YouFit Gyms. 1. How did you get your starting the fitness...