Boutique studios have grown in popularity in recent years as more consumers are drawn to the specialized, engaging workouts this concept delivers. As a result, many full-service health clubs are incorporating boutique studios into their ...
Search engine optimization (SEO) is great for making your website easy to find. In fact, it can be a deciding factor if a prospective member chooses to visit your club or another in the area. ...
Pools and aquatics always make a big splash and can be a key selling point for memberships. However, big splashes come with big risks, so it is important to have proper risk management processes in ...
Strength equipment is a key piece of any fitness floor. Perfectly complementing the workout members can get with cardio equipment, a healthy variety of strength equipment rounds out the selection for members. “Gyms need to ...
This month we sat down with Mary Olson, the club manager of Little Rock Athletic Club, to discuss leadership. How would you describe your leadership style? MO: If I had to reduce it to one word, ...
Gail Hodge, a franchise owner and operator of Shapes Fitness for Women in Sarasota, Florida, shares what makes the gym unique. The Details Year founded: Shapes Corporation was founded in 1983 in the Tampa Bay ...
After months of isolation and social distancing, creating a feeling of connection within your facilities is more important now than ever before. However, with all of the challenges we juggle daily — both professionally and ...
As emotionally intelligent leaders, we’re often focused on the well-being of our team — in supporting them to achieve personal and organizational objectives. It seems almost counterintuitive when we say in order to be a ...
What kind of emotions and feelings does your fitness business brand elicit from employees, members and the outlying community? When you think about your fitness business and the brand you created, what is its ...
The fitness industry has changed dramatically, and no area more so than personal training. Everyone is scrambling to rethink how business is conducted. How do you effectively train a client when you can’t get closer than six ...
The Latest from CS
The Current Issue
