It takes a lot to run a health club successfully. And while it is important to focus on creating the best experience for your members, it is also vital to ensure you are running your ...
Having Group X, small group training (SGT) and mind/body programming is necessary in order to be a well-rounded health club. However, not having sports performance programming can cause you to leave out a key group ...
Two of the strongest motivators for working out are trackable progress and gamification, because members want to get in better shape and have fun doing it. Heart rate tracking technology is perfect for showing members ...
Good branding helps companies hire industry-best experts faster, get higher efficiency of day-to-day work, reduce staff turnover and in the long-run, pay less for marketing. “Branding is mission critical; the internet is slowly commoditizing everything, ...
This month we spoke to Emmett Williams, the president and co-founder of Myzone, to discuss wearable technology. What’s currently trending in the wearables industry that club operators should be aware of? Having attended the infamous ...
Calhoun Beach Club located in Minneapolis, Minnesota, has one mission: to help make a difference in the community. Cari Tschida, the general manager at Calhoun Beach Club, said they are lucky to be surrounded by ...
If one Googles the word “leadership,” you’ll find millions of results. Yet most people don’t get their first leadership training and development until 12 years after they’ve become a manager. The gap in leadership development ...
Personal trainers are passionate, energetic and dynamic — all wonderful things that make them amazing at their chosen career. But typically, they struggle with basic business practices necessary to build, grow and maintain their client ...
The ever-changing landscape of social media leaves many marketers scratching their heads. It seems there is something new every second in the world of social media advertising. Let’s start with the big one: Facebook. Despite ...
Are you serious about retention? You may think you are, but here are some questions to consider: Do we really know what our members want, or do we think we know? Is improved retention a ...
