The health care and the fitness industries are merging to promote a healthier America. Anytime Fitness and the American College of Sport Medicine’s Exercise is Medicine ™ are teaming up to bridge the gap that exists between the doctor’s office and the gym.
The special promotional offer includes:
- One month free with a 12-month membership at Anytime Fitness when prospects ask for the “Exercise is Medicine” special.
- Free 7-day passes available to download at anytimefitness.com
Thousands of doctors and other health care providers around the country are invited to participate in the promotion by posting informational flyers in their exam rooms, and encouraging patients to begin an exercise regimen at Anytime Fitness.
Leading physicians, fitness experts and scientists all agree that Exercise is Medicine — a dose of which can prevent, treat and cure a wide spectrum of health-related illnesses.
The multi-organizational Exercise is Medicine campaign is based on the belief that incorporating exercise into a patient’s treatment plan will ultimately lead to an overall improvement in the public’s health, and a long-term reduction in health care costs.
“Of all the measures that can be taken to prevent illness and disease, exercise is, by far, the most worthwhile,” said Robert Sallis, M.D., the Chair of the Exercise is Medicine Task Force. “Whether you’re sick or healthy, young or old, fit or not, exercise makes you feel better — almost immediately! The trick is to sustain a fitness regimen. Help is out there. Support is available. Whatever it takes, just get moving!”
Chuck Runyon, the co-founder and CEO of Anytime Fitness said, “Anytime Fitness and ACSM share the belief that regular exercise is the simplest and most cost-effective way to combat a wide variety of contributors to America’s health care crisis. As partners in the EIM campaign, we are doing all that we can to eliminate barriers and make quality exercise programs accessible to as many Americans as possible.”
