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Home In Print

Twin Oaks Software Celebrates 20 Years

by Ali Cierchi
February 28, 2011
in In Print, News
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Fitness types can be the most resourceful among us. No access to a gym? Do some pull-ups on a tree branch. No time to do a long run? Compress your cardio into intense jump-rope intervals. You get the idea. Our idea back in 1991 was to automate as many of our health club’s management functions as possible so we could spend more time on our members.

Well, that acorn of an idea grew into Twin Oaks! Founders Eric Schuler and Peter Kroon strategically added more former club operators, soon amassing a professional staff with over 100 years’ experience in the trenches. Twin Oaks drew on that experience to automate virtually every club management task you can imagine. Keeping data safety first, they became PCI-DSS compliant back in 2006. Remote club management is now a reality with ever-expanding services for managers, online joining, and web-based scheduling software generates automatic notifications to trainer, member and management.

These sorts of innovations, together with their roots in excellent customer service have led to the industry’s best retention rate — 98 percent. And 50 percent of their new customers are referred by existing customers. During their 20th anniversary year, they look on these measures of success and thank those who have gotten us here — our loyal customers, for their business — and our dedicated employees, for keeping them happy. This is strong, healthy growth we’re proud of.

Twin Oaks is a software, billing, and receivables management company in Berlin,Conn. Now 85-strong, they can be reached at 866-278-6750 or www.tosd.com.

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© 2026 Club Solutions Magazine. Published by Peake Media.