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Rhinoceros Success

Rachel Zabonick-Chonko by Rachel Zabonick-Chonko
April 18, 2012
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As the staff at Club Solutions Magazine continues to better itself, this past month we immersed ourselves into the book “Rhinoceros Success: The Secret to Charging Full Speed Toward Every Opportunity,” by Scott Alexander. I know, sounds a little cheesy. Well, after you read this book you’ll realize that you wouldn’t tell a Rhino it’s cheesy (Rhino joke from the book — you’ll get it).

The book is made to make you think about your life as a whole — from your career to your personal life. It’s not one to make you want to try this or that to become successful, but it’s how you approach aspects of your life that make you successful.

You will begin to think of yourself as a charging rhino, and not a “cow” — the cow being people that sit idly by developing excuses for their lack of success. I believe this really fits us in the fitness industry. Rhinos differ from cows in that they continually charge forward and don’t develop excuses for why they can’t do something. If there were a wall blocking your way from success, a cow may just turn around or vegetate next to the wall — a full-grown rhino would simply charge straight through the wall.

It’s kind of crazy to think of your life in this way. You don’t sit back and wait for good things to happen — you take charge of your life and its rewards. At Club Solutions Magazine we even invested in small rhino figures (see image) to keep on our desk as a small reminder each day that we’ve made the commitment to become a rhino.

Being a rhino over these past couple of months hasn’t been easy. It’s hard to continually charge at every endeavor. However, after a few months, I’ve realized the change it’s had on my life. I feel like my life has a path that I’m creating with every charge. Well, I guess this is all good until someone moves my cheese (please reference my blog on Who Moved My Cheese?, another book read by our team at Club Solutions Magazine).

I hope you enjoy Rhinoceros Success and your future as a fellow Rhino!

Tyler Montgomery is the Editor of Club Solutions Magazine. Contact him at tyler@clubsolutionsmagazine.com

Stay ahead in the fitness industry with exclusive updates!

Rachel Zabonick-Chonko
Rachel Zabonick-Chonko

Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.

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Rachel Zabonick-Chonko

Rachel Zabonick-Chonko

Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.

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© 2026 Club Solutions Magazine. Published by Peake Media.