• EDUCATE. EMPOWER. SUCCEED.
  • Subscribe
  • Newsletter
  • Media Kit
  • Contact
  • Login
Club Solutions Magazine
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • On-Demand
  • Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • Pickleball Innovators
    • The Leadership Accelerator Video Series
    • Club Solutions Book Club: High Road Leadership, John C Maxwell
    • Club Solutions Book Club: The Advantage
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide
No Result
View All Result
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • On-Demand
  • Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • Pickleball Innovators
    • The Leadership Accelerator Video Series
    • Club Solutions Book Club: High Road Leadership, John C Maxwell
    • Club Solutions Book Club: The Advantage
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide
No Result
View All Result
Club Solutions Magazine
No Result
View All Result
Home The Pulse Club News

Free Teen Fitness

Emily Harbourne by Emily Harbourne
September 22, 2015
in Club News, The Pulse
0
Free Teen Fitness
Share on FacebookShare on LinkedIn

GoodLife Fitness is dedicated to giving back to families across Canada. Over the past six years the fitness company has opened its doors to teens across Canada for free during the summer. “We want to help all Canadians become fit and healthy and we know that when we start at a young age, they are most likely to carry that into adulthood,” said Ali Cooper, the member experience manager and operations lead for teen fitness at GoodLife Fitness.

The program has grown significantly over the years and this summer was no exception. Over 70,000 Canadian teens registered for GoodLife Fitness’ Free Teen Fitness Program, which is up from an average of 65,000 in previous years. Cooper credits this summers increased registration to several factors.

“As a company we have grown over the last year,” she explained. “We have opened a few new, large locations so that plays a part, but also word of mouth. Teens who have done the program in the past are really promoting it to other teens, family members and friends. Then parents are really looking for more affordable options for their children.”

Regarding the teen fitness program, affordable is an understatement. Participants have access to all of the facilities and classes free of charge between the hours of 8am and 4pm, seven days a week. “They don’t have access to a few pieces of equipment that are unsafe for teens to use, but other than that they have access to the majority of the items in the club,” added Cooper.

Luckily since the program has been such a hit, it does not require extensive marketing. Cooper explained, besides posting it on a few social media outlets the rest is dependent on word of mouth. And due to even higher participation rates this year, the company plans to cut back even more on external marketing efforts.

“We are going to continue with not doing as much external advertising,” said Cooper. “We learned this year that even though we weren’t doing much marketing, we still saw an increasing in participation, so next year we are hoping to keep around the same number.”

As for the future, GoodLife plans to keep the program running, as long as the demand is there. “We are going to continue this for as long as possible, as long as people want to come and utilize it, we will keep it open and free for teens,” explained Cooper.

 

Stay ahead in the fitness industry with exclusive updates!

Emily Harbourne

Emily Harbourne is the former assistant editor of Club Solutions Magazine.

Previous Post

The Right CMS Partner

Next Post

Marketing: Becoming a Proactive Marketer

Emily Harbourne

Emily Harbourne

Emily Harbourne is the former assistant editor of Club Solutions Magazine.

Related Posts

AI for gyms
Special Content

How ROR is Powering AI Innovation for Mainstream Fitness

July 8, 2025
Incline Marketing
Supplier News

ROR Expands with Acquisition of Digital Marketing Agency Incline Marketing

June 17, 2025
2026 Club Solutions Leadership Summit
Club News

2026 Club Solutions Leadership Summit Heading to Utah’s Premier Mountain Resort

June 10, 2025
Tony Scrimale
Club News

Tony Scrimale of CR Fitness Named North Castle Partners’ 2025 CEO of the Year

May 14, 2025
2025 Club Solutions Leadership Summit
Club News

Top Takeaways from the 2025 Club Solutions Leadership Summit

May 13, 2025
TSG Consumer Partners
Club News

TSG Consumer to Acquire EoS Fitness

May 12, 2025
Next Post
Marketing: Becoming a Proactive Marketer

Marketing: Becoming a Proactive Marketer

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

GET UPDATES IN YOUR INBOX

Facebook Twitter Instagram LinkedIn

The Current Issue

July/August Issue 2025

July/August Issue 2025



Browse

  • Home
  • Subscribe
  • Newsletter
  • Media Kit
  • The Magazine
  • Club Solutions On-Demand
  • Buyer’s Guide
  • Contact Us

© 2025 Club Solutions Magazine. Published by Peake Media.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • On-Demand
  • Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • Pickleball Innovators
    • The Leadership Accelerator Video Series
    • Club Solutions Book Club: High Road Leadership, John C Maxwell
    • Club Solutions Book Club: The Advantage
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide

© 2025 Club Solutions Magazine. Published by Peake Media.