Popular New Jersey fitness franchise, Retro Fitness has signed letters of intent for the first six of 20 locations planned to open throughout the Orlando market within the next three to five years. The first six clubs will be located in Alafaya, Apopka, Casselberry, Clermont, Windermere and Winter Gardens.
The company’s CEO and founder, Eric Casaburi, owns three of these locations and recently changed his family’s permanent residence from New Jersey to Orlando to closely oversee the development.
“We’re excited to have so many locations in play and ahead of our development schedule,” Casaburi said. “We are continuing to add units in Jacksonville, Fort Myers and Naples, so Orlando is a natural progression of our brand’s Florida development. We plan on expanding each of these markets until we have a Retro Fitness location within every three to five miles in populated areas – similar to our footprint in the New York City Metro area and New Jersey.”
Recently named a top franchise investment by Forbes magazine for the second consecutive year, the national low-cost, high-value fitness franchise has more than 135 locations operating in 16 states – nearly 100 of which are located in the New York City Metro area and New Jersey. The company’s development efforts are focused on Florida, where the brand has opened two locations in Jacksonville and one in Naples already this year. New gyms in Fleming Island and Cooper City are also slated to open later this year.
Outside Casaburi’s Orlando locations, Retro Fitness is expanding in the market through franchising with local entrepreneurs and has a few open territories still available in Orange County. Retro Fitness franchise owners enjoy the flexibility to open in 10,000 to 16,000 square-foot spaces designed to scale back on square footage without cutting back on services and staff. This results in lower costs for both owners and members, while still offering high-quality equipment and amenities.
Casaburi added, “The Retro Fitness gyms we are bringing to the Orlando market are brand new and will be the first locations to feature new amenities and fitness programs that no other Retro Fitness has. We’ll be sharing these new features when we begin opening the gyms’ preview centers toward the end of the year.”
Outside the new amenities, each Retro Fitness location offers industry-leading circuit, weight training equipment and cardio machines; group fitness classes; certified personal trainers; full-service locker rooms; a supervised children’s playroom; the latest in tanning technology; a full-service pro-shop; a Retro Blends Smoothie Bar and the popular Retro Cardio Theater.
The gyms offer two types of memberships; the basic membership for $19.99 per month and the VIP membership for $29.99 per month, which includes classes, the children’s playroom and tanning. Both memberships give members access to any of its locations nationwide.
“Our business model is built on delivering members the quality and value they deserve,” said Casaburi. “No matter which location our members walk into, they can always expect a fun, friendly, clean and non-intimidating work-out environment. That’s the key to our brand’s success.”
For more information about Retro Fitness or its franchising opportunities, visit www.retrofranchising.com.
