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Motionsoft Joins Daxko to Expand the Most Extensive Tech-Based Community in Health and Wellness


Daxko has announced it acquired Motionsoft, a thought leader in member management software that powers some of the largest brands in the club industry. With a full continuum of solutions and services for an ever-changing business environment, Daxko offers member-based business software, CRM, digital marketing, payment processing, full service billing, community engagement solutions, workout tracking, and a trusted integration platform to the entire health, wellness and fitness industry.

“We are excited to welcome Motionsoft to the Daxko family,” said Ron Lamb, the CEO of Daxko. “Leveraging our shared experience, passion and commitment to empowering the industry, we will be able to better serve health, fitness and wellness centers to thrive in a constantly evolving landscape.”

The addition of Motionsoft forms an unrivaled set of end-to-end solutions for local startups to global franchises.

“I am thrilled for Motionsoft to join the Daxko mission of powering health and wellness worldwide,” said Al Noshirvani, the co-founder and Chairman of Motionsoft. “Joining a like-minded organization led by experienced owners, operators and fitness professionals, we will together drive the solutions that define our industry now and into the future.”

“I am so excited for what this acquisition means for our customers, as they will have easier access to an unprecedented selection of world-class solutions and services,” added Rick Auletta, the CEO of Motionsoft.

Daxko will immediately begin preserving, elevating and integrating the Motionsoft platforms to help club owners and operators reach their full potential in a rapidly evolving landscape.


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