Stretch Zone was recently named to Franchise Business Review’s fourth annual Culture100 list. The list recognizes the top 100 franchise brands in a 2023 report on the Best Franchise Cultures.
Franchise Business Review, a franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings of franchises based solely on actual franchisee satisfaction and performance. The firm publishes its rankings of top franchises in its annual Guide to Today’s Top Franchises, as well as in special interest reports throughout the year that identify the top franchises in specific sectors.
Stretch Zone was among more than 360 franchise brands, representing more than 36,000 franchise owners, that participated in Franchise Business Review’s research on the best franchise cultures. Franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems. The brands selected received the highest overall ratings based on 17 unique areas that contribute to a strong company culture, including leadership, core values, franchisee community and engagement.
“Every franchise organization has a different culture and vibe,” said Michelle Rowan, the president and COO of Franchise Business Review. “A franchise company’s culture — and your potential fit into that culture — should guide your franchise investment decision. Looking at data on how current franchisees rate a brand’s culture will tell you how well the franchise leadership team is executing on the vision of the brand, and how well the community of support staff and franchisees work together to achieve their business objectives. The best place to start is with the brands on this year’s Culture100 list. These companies outrank other brands by 10% to 50% across the key areas that contribute to a positive culture.”
Stretch Zone franchisees overall reported the brands company culture as ‘very good’, highlighting their impressive leadership, strong core values, sense of community and overall enjoyment working with the organization as reasons why Stretch Zone stands out amongst the rest.
“Being recognized by such an established and trustworthy source in the franchising space is truly incredible,” said Tony Zaccario, the president and CEO of Stretch Zone. “We take tremendous pride in creating a supportive and inclusive company culture and we are honored that our vision is not only shared but is wholeheartedly embraced by our franchisees – they truly are part of the Stretch Zone family.”
Others in the industry who made the list include British Swim Schools, Planet Fitness Independent Franchisee Council Visit FranchiseBusinessReview.com to see the full list of the 2023 Best Franchise Cultures.