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CR Fitness Holdings Acquires Nine 24 Hour Fitness Gyms

Taylor Gabhart by Taylor Gabhart
April 15, 2025
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CR Fitness Holdings
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CR Fitness Holdings, the largest, fastest-growing franchisee of Crunch Fitness, announced the acquisition of nine 24 Hour Fitness gyms in Miami and Orlando regions. This expansion marks a significant milestone, setting the stage for future growth and continued investment in Florida. This growth directly benefits community members by supporting local businesses and expanding access to health and wellness resources in Miami and Orlando. Current and prospective members will now have access to over 60 Crunch Fitness locations across the state of Florida. Additional information on gym locations and membership options can be found at crunch.com.

Gyms will ultimately feature Crunch Fitness’s innovative 3.0 design, combining modern aesthetics with enhanced functionality to elevate the fitness experience. Varying by location, highlights include expanded Olympic weightlifting racks, a reimagined relax-and-recover zone, and the hot studio, complemented by updated lighting, premium flooring and vibrant new graphics. Members can enjoy premier cardio and strength equipment, group fitness studio, cycling, hot yoga and Pilates, saunas, HydroMassage, tanning, and upgraded locker rooms — creating a community-focused and motivating environment. 

“We are thrilled at the opportunity to invest millions of dollars into these gyms and transform them into the Crunch Fitness brand and model,” said Tony Scrimale, the CEO of CR Fitness Holdings

CR Fitness Holdings, LLC, led by industry veterans Vince Julien, Geoff Dyer, Tony Scrimale and Jeff Dotson, will now be operating 84 gym locations across Texas, Florida, Georgia, North Carolina and Tennessee. With the opening of these nine new locations, the company continues its mission to provide high-quality, affordable fitness options to communities across the country.

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Tags: acquisitionCR Fitness HoldingsCrunch Fitnessfeaturedindustry news
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Taylor Gabhart

Taylor Gabhart

Taylor Gabhart is the editor of Club Solutions Magazine. She can be reached at taylor@peakemedia.com.

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