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Home News

The Must-See Companies of the HFA Show 2026

Jordan Meek by Jordan Meek
February 18, 2026
in News, Special Content
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HFA 2026
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Taking place March 16-18 in San Diego, California, The HFA Show 2026 will bring together fitness professionals from across the industry. Featuring hundreds of exhibitors in one location, the trade show offers a hands-on preview of the innovations shaping the future of health and fitness. Use this guide to discover the standout companies worth adding to your agenda as you plan your time on the show floor. And be sure to stop by booth #3459 to connect with the Club Solutions Magazine team.

  • BeaverFit
  • BOSU
  • Freemotion Fitness
  • Full Circle Padding
  • Human Touch
  • Korr
  • Matrix Fitness
  • Myzone
  • Paramount Acceptance
  • Perform Better
  • Players Health
  • seca
beaverfit

BeaverFit

Booth # 1849

For those with a mission that matters, BeaverFit creates unique training environments that enable you to win. Whether indoor, outdoor or mobile, BeaverFit redefines how and where people train with custom, purpose-built training solutions. Proudly 100% American-made by a team who gives a ‘dam,’ for those who give a ‘dam.’ 

775.624.6307 — beaverfitusa.com/fitness — info@beaverfitusa.com

bosu

BOSU

Booth #1611

BOSU, the training company that transformed balance training into a cornerstone of the fitness world. Through its groundbreaking products and comprehensive education, BOSU makes it simple to incorporate balance into every type of training. BOSU products allow users to effortlessly scale exercises, tailoring them to precisely to individual abilities and objectives.

800.810.6528 — bosu.com — help@bosu.com

Freemotion Fitness

Booth #3437

Freemotion Fitness is the commercial fitness arm of iFIT, Inc, headquartered in Utah, U.S. Operating globally through a strong distribution network, Freemotion designs and manufactures premium training solutions for commercial environments. The brand is widely recognized for pioneering cable-based strength systems, the Incline Trainer, and the world’s first road-simulating indoor bike.

  877.363.8449 — freemotionfitness.com — sales@freemotionfitness.com

fullcirclepadding

Full Circle Padding

Booth #824

Smarter Maintenance starts with Full Circle Padding.com. We are the No. 1 source for strength equipment replacement pads, cables, parts and accessories that help fitness facilities reduce downtime and control costs. With over forty years of experience serving gyms, schools, and recreation centers, our high-quality products and dependable service keep equipment performing safely every day.

800.875.7780 — fullcirclepadding.com— cs@fullcirclepadding.com

Human Touch

Booth #1511

The Human Touch Novo XT PRO PLUS elevates the member experience with sleek design and therapeutic performance. Built for high-use health club environments, it delivers advanced recovery solutions that support muscle recovery, relaxation and performance. Discover how leading clubs use Human Touch to enhance recovery offerings, increase member engagement, and drive retention.

855.794.5663  — prohumantouch.com  — commercialdivision@humantouch.com

korr

Korr

Booth #739

KORR Medical Technologies channels 30 years of metabolic‑testing innovation into the CardioCoach KIOSK — the world’s first self‑guided VOâ‚‚ Max assessment. This automated system guides users through a test via touchscreen and delivers fast, accurate VOâ‚‚ Max scores with zero added staff, boosting revenue and elevating the member experience for any facility.

801.483.2080 — korr.com/ClubSolutions — salesinfo@korr.com

matrix

Matrix Fitness

Booth #2111

Matrix Fitness has established itself as a premier fitness equipment brand by embracing meaningful innovation, providing best-in-class integrations and more. At Matrix, we listen to owners, trainers, service technicians and users to put real-world insights at the heart of our designs and elevate the ownership, maintenance and user experience. Trust us to put your brand and your business first.

866.693.4863 — us.matrixfitness.com — info@matrixfitness.com

myzone

Myzone

Myzone is the global pioneer of Motivation Technology (MoTech), combining behavioural science with heart rate-based tracking to keep people moving for life. Enhanced by Myzone Go, its platform rewards effort, builds habits, and connects active communities worldwide. Trusted by millions in over 100 countries.

myzone.org/business —per.gustafsson@myzone.org

paramount

Paramount Acceptance

Booth #994

At Paramount Acceptance, strong software is just the beginning. Our gym management and billing platform is paired with hands-on, responsive support that actually shows up. We help fitness businesses simplify operations, boost performance and move forward knowing they have a team behind them — every step of the way.

800.316.4444 — paramountacceptance.com/club-solutions/ — sales@paramountacceptance.com 

perform

Perform Better

Booth #839

We are the experts in functional training, sports performance, and rehab. Perform Better provides functional fitness equipment and training seminars throughout the U.S. Our fitness facility/gym design team designs and installs training facilities of all sizes. A knowledgeable staff, great athletic products, an expert group of advisers — that’s what makes us Perform Better.

888.556.7464 — performbetter.com — performbetter@performbetter.com 

Players Health

Booth #4045

Players Health delivers risk-management solutions and insurance protection built specifically for the fitness industry. Supporting gyms, studios, trainers, and fitness organizations nationwide, Players Health protects members through comprehensive insurance coverage, safety education, and compliance resources that reduce risk and support growth. Strengthening and protecting communities, so everyone can train safely and move with confidence.

513.429.9366 — playershealth.com — jayson.scott@playershealth.com

seca

seca

Booth #2010

seca bridges health care and fitness through a clinically validated body composition ecosystem. Our solutions deliver precise data and actionable tools that activate engagement across the member journey, driving results, retention and revenue growth. Through partnerships with Matrix Fitness, EGYM and leading software platforms, seca powers a seamlessly connected, performance-driven fitness ecosystem.

909.223.4938 — secatru.com/en-us —  info.us@seca.com

Stay ahead in the fitness industry with exclusive updates!

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