Let’s take a moment to recognize both the significant challenges we have faced as an industry, and the enormous opportunities...

"Those who do not have power over the story that dominates their lives — the power to retell it, rethink...

“Value The Relationship More Than The Quota.” – Jeff Gitomer Let me first frame this whole blog by stating: Being...

Let me first lead with this: What you “know” will often put you out of business. As the fitness industry...

"When two people meet, as long as there is any form of rapport maintained, the person with the most certainly...

In previous blogs, we have discussed the many and varied reasons why people fear asking for the sale at the...

“Advertising is fundamentally persuasion, and persuasion happens to not be a science, but an art.” – William Bernbach In pop...

While reflecting back on my first full year of blogging, I was reminded again just the other day why I...