A common marketing practice for communicating with your members is the use of e-mail merge. For those of you that...

Giving back to local organizations through volunteering or charitable promotions can be one of the best and easiest ways to...

It doesn’t matter if your facility is a small studio, a large multipurpose club, a box chain or anything in...

Think of the last time you used a kiosk. You may have gotten your airline boarding pass, rented a movie,...

Your members are a captive audience, so why not tap into that resource for valuable feedback, comments, opinions and attitudes...

The New Year typically means a new budget and sometimes a new focus or direction for most clubs. For a...

The economy is still posing challenges for both businesses and consumers — making everyone very budget conscious. Many people have...

Increase your non-dues revenues by creating convenient ways for members to say “charge it to my account!” Members don’t typically...