Cover Story

Clubs across the U.S. have been posed with a challenge. Upon reopening, how do they make up for the weeks or months of lost revenue?...

It’s in times of crisis that leaders show their true colors.  Those in the fitness industry have stepped up in light of the coronavirus pandemic,...

The COVID-19 pandemic has had a profound and unique impact on the global fitness industry.  In many ways, this impact is hard to quantify, as...

On November 30, 2018, a 7.1 magnitude earthquake struck near Anchorage, Alaska. According to the Anchorage Daily News, it was the most significant earthquake to...

Consumers have a choice in regards to what brands they do business with. Choosing what club to patron is no different.  The masterminds behind the...

Medical fitness is profoundly changing the relationship between fitness and healthcare. “Fitness industry leaders should understand this interconnectedness will continue to develop, and if you’re...

St. Louis is a proud city, known for its hard-working people, raving sports fans and many tourist attractions, including the famous Gateway Arch. And if you’re...

VASA Fitness was founded in 2014 on the concept of bringing people together to get fit, connect on a personal level and most importantly, have...